transporte de viajeros


TRANSPORT FROM THE USER'S PERSPECTIVE At GIMARK we can draw on our in-depth knowledge of specific aspects of research relating to passenger transport, not to mention our extensive experience in key research activities in the sector:
	Customer satisfaction surveys and other studies forming part of your quality >> system
	Market segmentations: The differences between customers in the passenger transport market are more pronounced and significant than in other sectors; origin, destination and purpose of journey combine with socio-demographic factors to make each passenger unique. At GIMARK we help you to break down your users into functional segments.
	Image studies: In an increasingly competitive market in which different forms of transport are now able to match each other in key aspects such as comfort and speed, studies on global brand value are taking on greater significance.